Strategic brand management /
By: Elliott, Richard H
Title By: Percy, Larry
Material type:
BookPublisher: Oxford ; New York : Oxford University Press, 2007.Description: xiv, 265 p. : ill ; 25 cm.ISBN: 0199260001; 9780199260003Program: MARK333Subject(s): Product management | Strategic planningDDC classification: 658.8/27
| Item type | Home library | Call number | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|
| REGULAR | University of Wollongong in Dubai Main Collection | 658.827 EL ST (Browse shelf) | Available | T0038323 | ||
| REGULAR | University of Wollongong in Dubai Main Collection | 658.827 EL ST (Browse shelf) | Available | T0033142 |
Total holds: 0
Includes bibliographical references and index.
MARK333